Maxerience, a Vision Group Company, launches Store360 App integrating SMSB, a leading provider of state-of-the-art image catalog, with AI-Image Recognition.
July 12, 2022
Today the Vision Group announces the global launch of Store360 through its Maxerience business unit. Recent acquisition of SMSB has enabled Maxerience to combine its AI-Image Recognition technology with a state-of-the-art image catalog managed by SMSB to create a cutting edge auditing tool that measures store level execution, without inherent bias from manual audits, in real-time. Store360 app can be used as a stand alone or integrated into existing applications used by Brands, Distributors or Wholesalers to track, measure and scale store level detail.
“Store360 is a cutting-edge tool for all Brands, Distributors and Retailers that are measuring store level execution” explains Jason DeRienzo, CRO Vision Group. “We have piloted this technology with some of the most recognizable beverage brands and distributors in the United States to help them see where they can drive better store level execution. We are the only CPG Technology firm to have state-of-the art image catalog and planogram resources under one roof, we believe this creates a competitive advantage for Vision Group”
Maxerience boasts partnerships with over 200 Brands, Distributors and Retailers across the globe as well as membership in the Category Management Association. Store360, although developed in beverage industry, has begun to accelerate partnerships in confections, dairy and snacks.